Drexel University
What is Entertainment & Arts Management?
Drexel University’s Entertainment & Arts Management Bachelor of Science program provides an immersive learning environment centered on the creative industries, one of the fastest-growing economic sectors in the United States and around the world. Tremendous growth in media and the arts has created a need for professionals who can combine both management and leadership skills with a thorough understanding of art, entertainment, and media.
Drexel’s highly regarded Entertainment & Arts Management program is recognized as one of the Top Colleges for Arts Management and part of one of the Best Design and Applied Arts Colleges in the United States.
Why Study Entertainment & Arts Management?
Drexel’s Entertainment & Arts Management (EAM) program prepares students for challenges in the creative industries by providing both a specialized curriculum — through which students may choose an arts or media concentration — with a nationally-ranked cooperative education (co-op) component.
Students in Drexel’s EAM program choose concentrations in media management, performing arts management, or visual arts management. However, unlike other undergraduate programs in entertainment business management, students are not required to choose a nonprofit or for-profit focus. This allows Drexel students increased flexibility when choosing their career paths and a distinct professional advantage in today’s ever-changing arts and entertainment industries.
EAM majors will participate in Drexel’s Co-op program, which gives them the opportunity to earn up to six months of industry experience before graduation. Studies show that our graduates with co-op experience earn higher starting salaries and performance ratings. Additionally, students have access to Philadelphia’s thriving arts and entertainment community. Philadelphia boasts world-renowned museums, theaters, dance companies, music venues, and film festivals. Entertainment & Arts Management majors form connections in Philadelphia through co-op, curriculum, and our outstanding faculty—all top professionals in creative fields.
What Skills Will You Learn in the Entertainment & Arts Management Program at Drexel University?
The EAM program develops professionals who are equipped to thrive in the entertainment and art industries because they are sensitive to the needs of artists and creatives, but they also know how to navigate the complex business environments that exist in creative spaces. The industry needs professionals who understand the entertainment and art management workings of creative industries and can move effortlessly between commercial and nonprofit.
Key skills Entertainment & Arts Management students learn include:
- Community engagement
- Strategic planning
- Data literacy
- Fund development
- Entrepreneurship
- Financial management
- Marketing the arts
- Organizational management
- Legal and ethical environment for the arts
- Policy for the arts
Goals and Objectives
Overview
In 2016, the global entertainment market is projected to exceed $2 trillion, according to a report published in Billboard magazine, a key industry trade publication. In 2017, the U.S. is expected to account for $632.09 billion, or 29.4 percent of the worldwide total of more than $2.152 trillion, according to the report. The Entertainment & Arts Management (EAM) program prepares students for leadership careers in this tremendous global industry that shows no signs of slowing down.
Drexel's EAM program prepares students for this challenge by providing both a specialized curriculum - through which students may choose an arts or media concentration - with a nationally-ranked cooperative education component. Students in Drexel’s EAM program choose concentrations in media management, performing arts management, or visual arts management. However, unlike other undergraduate programs in this field, students are not required to choose a nonprofit or for-profit focus. This gives EAM students increased flexibility when choosing their career paths - a distinct professional advantage in today’s ever-changing arts and entertainment industries.
Curriculum
Dual Degree Option
BS/MBA: This dual degree program combines study in the areas of entertainment & arts management with the MBA degree. The program is designed to allow students to complete both the bachelor's degree and the Master of Business Administration degree in five years. Freshman applicants to the Entertainment & Arts Management program with a combined Math and Critical Reading SAT score of 1300 and a 3.5 GPA may apply for the BS/MBA program at the time of their freshman application. Students who are accepted into the accelerated program must maintain a 3.2 GPA as an EAM undergraduate and submit 2 letters of recommendation and meet minimum GMAT requirements at the time of application to the MBA program.
BS/MS: Students who complete the EAM program may also choose to pursue a graduate degree at Drexel in Arts Administration. Students who apply for the graduate Arts Administration program and graduate with a 3.5 GPA in the last two years of the EAM degree program are automatically accepted into the program.
Admissions
The Westphal College of Media Arts & Design is ready to help you achieve your academic and career goals. We encourage you to meet with us at events around the country or at our inspiring URBN Center facilities located in the heart of Philadelphia. We look forward to personally meeting you.
Drexel University
FACULTY
Brian Moore
Julie Goodman
Dr. Brea Heidelberg
Lawrence Epstein
Email: N/A
Phone: N/A
Graduate
MSMAB
Undergraduate
BS