Pratt Institute

Arts and Cultural Management

School for Art and Design
144 W. 14th Street
New York, NY 10011
United States
Main Phone: 212/647-7560
Main E-Mail: mshay@pratt.edu

Degree/Credential: Graduate (Master of Professional Studies)
Web Site: http://www.pratt.edu/ad/acm

Program Director: MShay [link available to AAAE members only]

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Program Goals and Objectives

The Arts and Cultural Management Program (ACMP) was established in 2000 and is a two-year graduate program designed to prepare arts and cultural professionals to assume leadership roles within the fields of philanthropy, nonprofit, public and private sector arts and cultural agencies. The Arts and Cultural Management Program is a unique leadership and management program with a focus on arts and cultural organizations. ACMP embraces the entire range of cultural institutions–theater and dance, performing arts, arts service organizations–not just the visual arts. We aim to equip future managers with the necessary theoretical, analytical and practical skills they need to respond creatively to the changing cultural, economic and social environment in which they work. ACMP courses deal with issues of public policy, the impact of multiculturalism on audience and program development, the importance of community education programs for cultural organizations, leadership and team building in organizational theory, financial accounting for nonprofits and innovations in operating and communication. ACMP emphasizes the importance of ethical decision making, advancing innovative thinking, and sustainable practice.

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Administration of the Program

Monica Shay is the program director for the Arts and Cultural Management Program. This program is administered as part of the School for Art and Design within Pratt Institute. Its faculty consists of facilitators with practical experience in the field of arts and culture: Bonita Kolb, Brad McCallum, Denise Tahara, Dorothy Ryan, Elissa Moorhead, Jacqueline Tarry, James Clark, Jeffrey Klein, Esq., Larry DeGaetano, Laurie Cumbo, Mario Moorhead, Misty Bell, Monica Shay, Sally Block, Sheila McDaniel, Susan Schear, Vida Schreibman, Yolande Trincere, Young Hah.

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Curriculum

ACMP is a full-time, two-year Masters program, 42 credit requirement, that takes place over five semesters -- fall, spring, summer, fall, spring. The concentrated schedule of ACMP, with classes on alternating weekends, makes it possible for students to hold jobs or pursue internships / volunteer opportunities during the week. Although all classes are required and no elective courses are offered, the program allows for flexibility within the courses, depending on the student’s field of interest. A thesis will form the final project for the program.

    List of courses:
    Advertising and Promotion (2 credits)
    Art in the Urban Environment (2 credits)
    Art, Culture and Social Policy (2 credits)
    Arts and Cultural Education (2 credits)
    Behavioral simulation (1 credit)
    Cultural Pluralism in the United States (2 credits)
    Directed Research (1 credit)
    External Relations for Nonprofit Managers (2 credits)
    Finance and Financial Reporting for Nonprofit Managers (2 credits)
    Financial Planning and Budget Management (2 credits)
    Fundraising for the Arts and Culture (2 credits)
    Leadership and Team Building (2 credits)
    Management Communications (2 credits)
    Management of Arts and Cultural Organization (2 credits)
    Managerial Decision Making (1 credit)
    Managing Innovation and Change (2 credits)
    Negotiating Conflict (1 credit)
    Nonprofit Law and Governance (2 credits)
    Organizational Behavior (2 credits)
    Strategic Marketing for Arts and Culture (2 credits)
    Strategic Technology (2 credits)
    Thesis Project fall (2 credits)
    Thesis Project spring (2 credits)

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Admissions

Applications are accepted and reviewed on a 'rolling admissions' basis up through the start of the program on August 20th. Requirements for application are:

    * Pratt Application form and non-refundable application fee (see: http://www.pratt.edu/pdf/info/full_g.pdf)
    * A 3.0 undergraduate cumulative index and degree; arts/cultural work experience preferred but not required.
    * Official transcripts from institution where bachelor degree obtained
    * A statement of purpose and two letters of recommendation
    * For International students, a minimum TOEFL (Test of English as a Foreign Language) score of 550 and an additional English examination at Pratt.

The completed application should be sent to:
Office of Graduate Admission
200 Willoughby Avenue
Brooklyn, NY 11205
Pratt Institute

After a review of the submitted materials, eligible students will be invited for an interview with the program director.

For more information on the admissions procedure for Arts and Cultural Management contact Monica Shay: mshay@pratt.edu.